Agent-led growth is what happens when autonomous AI agents discover your product, use it, and hand the result to a human who pays. The agent is the first user. The human sees the outcome before they see the product.
Product-led growth assumed humans would find your product, trial it, and convert. That assumption is breaking. Agents are now making tool selections on behalf of humans — in code, in chat, in automated pipelines.
The products that win in this cycle are the ones that agents find first, can call without friction, and trust enough to recommend.
X-Trial-Token: trial + N free calls + upgrade_url in response.POST /v1/brand/research {"brand_url": "..."} → {positioning, language, colors} in <5s. Task → endpoint → output → latency. That's the format agents read.The registry of callable skills for autonomous agents. No account. No key. No friction.
List your product — agents find it, call it, and hand the result to a human who converts.